FLIBS Announces Lexus As The Official Automotive Partner Of 2020 Show

FORT LAUDERDALE, FLA. (Oct. 22, 2020) – The Fort Lauderdale International Boat Show (FLIBS), the largest in-water boat show in the world, is pleased to announce Lexus as the Official Automotive partner of the five-day premier event. Owned by the Marine Industries Association of South Florida, produced by Informa Markets and adding Lexus as the Official Automotive Partner, FLIBS will feature the largest display of boats and new models and the latest in marine technology and accessories.

 “We are thrilled to have Lexus as the official automotive partner of FLIBS and to celebrate the synergies between the two industries,” said Andrew Doole, President of Informa Markets U.S. Boat Shows. “The show continues to attract affluent buyers who appreciate the lifestyle and sophistication affiliated with the Lexus brand, and aligns with our overarching goal of providing visitors with an elevated show experience.”

To highlight its innovation in design and performance, Lexus will showcase four head-turning 2021 vehicles for guests to explore firsthand. Visitors will be among the first in the country to experience the new 2021 IS 350 F Sport and LC 500 Convertible, as well as the limited-production RC F Fuji Speed Edition and LX 570 Inspiration Series.

Recognized as the pinnacle of all nautical exhibitions, FLIBS showcases more world and U.S. product debuts than any other boat show in the U.S. The outdoor show spans nearly 90 acres across multiple outdoor sites and will unveil more than 20 of the year’s most anticipated debuts, ranging from luxury yachts and motor yachts to sport fish, center consoles and express cruisers.

Tickets must be pre-purchased in advance on FLIBS.com. For additional information on tickets, hospitality packages and parking details, please visit the website at www.FLIBS.com.


For images and press materials, contact informamedia@krepspr.com or access the 2020 Fort Lauderdale International Boat Show Digital Press Kit


About The Fort Lauderdale International Boat Show

The 61st annual Fort Lauderdale International Boat Show will be held October 28 – Nov. 1, 2020 in the Yachting Capital of the World. Owned by the Marine Industries Association of South Florida (MIASF) and produced by Informa Markets, the Fort Lauderdale International Boat Show (FLIBS) is recognized as the largest in-water boat show in the world and is sponsored in part by Lexus, the Official Automotive of FLIBS, Swiss luxury watchmaker, Ulysse Nardin, the Official Timekeeper of FLIBS, Douglas Elliman Real Estate and Whitehaven wine, the Official White Wine of FLIBS. FLIBS spans nearly 90 acres across three million square-feet of exhibit space that is connected by an intricate network of water and ground transportation services. The five-day show attracted over 100,000 attendees and 1,000 exhibitors representing 52 countries with more than 1,300 boats on display in 2019. For more information, visit FLIBS.com.


About Lexus

Lexus’ passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its guests. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 242 dealers offering a full lineup of luxury vehicles. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers eight F SPORT models and two F performance models. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.

Article Author: FLIBS Editors