MarineMax Participates in the Fort Lauderdale International Boat Show

CLEARWATER, FL (October 23, 2020) – The Fort Lauderdale International Boat Show has been dubbed the greatest boat show on the seven seas. For the second year in a row, MarineMax is offering everyone an opportunity to experience the show in multiple ways – both in-person and with the Exclusive Sales Event at

Abbey Heimensen, MarineMax Director of Marketing, comments, “The Fort Lauderdale International Boat Show is an iconic event in the boating community. While this year may look a little different, we are committed to connecting with customers who attend the show with the boat of their dreams. And, this year, we know that many people would still like to see what’s going on, even if they can’t make it in person. That is why we’re hosting the Exclusive Sales Event online to shop in conjunction with the physical show. With an investment in leading-edge digital capabilities, consumers can safely shop hundreds of boats from the comfort of their homes.”

The Fort Lauderdale International Boat Show takes place from October 28 to November 1 in Fort Lauderdale, Florida. For those attending in person, the health and safety of visitors, exhibitors, and staff is of the utmost importance and, as such, will follow industry-wide AllSecure standards created and implemented by Informa, who organizes over 500 large-scale events markets across the globe. Find more information about protocols here,

There are two ways to enjoy the show, either in person or online. Attend the show in-person by scheduling a showing of the boats and yachts in which you’re interested. Most manufacturers require appointments to board vessels and interact with the brand representatives. Or you can opt to shop online at MarineMax’s “Exclusive Sales Event” and gain access to the boats at the show plus hundreds more available at MarineMax’s 60+ locations with the same boat show savings and incentives. Online shoppers will have access to take virtual tours, chat online with specialists, and place a digital deposit to hold the boat of their dreams. Event attendees will also have access to a video series designed specifically for boaters.

Heimensen continues, “both in-person and online attendees can expect to see the latest models from our tops brands, including Ocean Alexander, Azimut, Galeon, Boston Whaler, Aviara, Sea Ray, and more. We have team members at the show to assist, and the online chat will be open to answering questions online. We’re looking forward to an exciting weekend!”

MarineMax brands attending the show, including location and models: 

Aviara (located at Red Zone G/H Dock 26-28)

  • 32 and 36 Outboard 
  • 36 Inboard

Azimut (located at Bahia Mar South Docks)

  • Magellano 25 Metri 
  • 78 Fly
  • 72 Fly available online only, immersive experience 


  • 95 Delfino

Boston Whaler (located at Green Zone C Dock)

  • Fort Lauderdale debut of the 240 Vantage; Also have the 280 Vantage on display 
  • Outrage Family - 230, 280, 330, 350, 380 and 420 
  • Conquest Family – 325, 345, and 405
  • 350 Realm, 380 Realm, 130 Super Sport and the 170 Montauk


  • Land Display | 325 and 285 Freedom; 306 Canyon; 236 Fisherman; 
  • In-water-Dock G | 456, 376, 336 Canyon; 370 Express; 335 Freedom

Galeon Yachts (located at Red Zone F Dock 100, 200-200A)

  • 510 SKY 
  • 550 FLY debuting a new interior color for 2021
  • 680 FLY (at the show and the Immersive experience available online)

MJM (located at Green Zone B Dock 216)

  • 43z and 53z

Ocean Alexander (located at Purple Zone Face Dock 4)

  • The Legend Series 32L (105FT), 36L (118FT)
  • The Explorer Series 27E
  • The Revolution Series 28R
  • The Divergence Series 45 Sport and the Fort Lauderdale debut of the 45 Coupe

Sea Ray (located at Red Zone G/H Dock 39-46) 

  • SDX Series –250, 290, and 270
  • Sundancer Series – 320 and 350
  • SLX Series – 310, 350, 400

Scout (located at Green Zone C Dock 54)

  • LXF Luxury Series - 425 LXF 
  • Dorado Series - 195 Sport Dorado

Article Author: Lisa Harrison